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IT isn’t just about filling seats

No matter the size of your business, no matter what the product or service, your company is at least partially reliant on technology to survive and function in today’s marketplace. It is just unavoidable. A significant portion of everyone’s business is online in some fashion or other. And internal operations and administration are dependent on databases, servers on-line access, etc. A large and diversified company has the depth of staffing to fully support all of its IT infrastructure needs. Unfortunately, this is not the case with small- to medium-sized businesses, and it is absolutely not the case for recent startups struggling to get a foothold in the market. SMBs are generally forced to focus all of their resources on the operations that drive revenues. For example, how many small firms have a trained human resource practitioner on board, even though the lack of one can leave them vulnerable to a number of legal and staffing issues? Very few. They just don’t have the resources to devote to anything that isn’t sales or a critical line operation. The same tends to be true for an IT infrastructure support staff and the personnel “required” to support it 24/7.

The question then arises, how does an SMB begin to bring on the necessary resources to support their IT needs? A common solution is to bring on a generalist who will act as the IT director/manager and then that person will bring on additional, more specialized staff as revenue growth permits.

This is a pretty standard model for addressing IT support needs for a growing SMB. But does that really make the most sense? The issue with this model is that it follows a typical, hierarchical company org chart, but doesn’t necessarily meet the needs of a SMB. The IT demands of a typical company are very diverse, and one individual doesn’t have the depth and breadth of experience to significantly support every corner of your IT infrastructure. When resources for IT staffing are limited, creating the IT department that covers everything can be unrealistic. Building out this traditional model takes time and resources to make sure you have the IT support that possesses all the diverse skills needed to meet the many requirements of a sound IT infrastructure. As a result, this model may not truly meet the immediate/urgent needs of a developing or transforming organization. The alternative IT support is not from an organizational chart approach but from a risk management one.

What do we mean by a risk management perspective? For any business, but especially a smaller one without deep pockets, the consequences of some disaster may mean the end of the business. As a result, risk evaluation becomes critical. There are an endless variety of events, from mishaps to major disasters that challenge your viability. Risk management inventories all of the possible risks that could befall the organization and places them in a hierarchy of significance. At the top are single points of failure disasters or extreme events that would shut down the business, at least temporarily. Risk management then works to channel limited resources toward mitigating the most serious risks. How does this reflect on how you bring on IT support in your business? You bring on the support, either through hiring or an MSP on the basis of where your IT infrastructure is most vulnerable, not on the basis on “positions’” to be filled. This is a different approach and more appropriate for a SMB that has limited resources.

Forego the standard IT staffing model?

From the outset, even the smallest start-up is reliant on an IT infrastructure. Digital technology cannot be avoided. For small-to medium-sized businesses, developing and bringing on staff to support that IT infrastructure is often a low priority compared to ramping up operations and meeting the revenues goals necessary to stay operational. Resources to address IT needs may not be available (for at least, perceived to be unavailable) Management is focussed on revenue growth and meeting operational and business requirements. Management may also be incentivized to direct available funds in these directions, rather than building out a robust and sufficiently risk averse IT infrastructure. Also, management may not have the background that provides sufficient experience to identify areas where IT staffing is necessary to maintain a stable and sustainable business.

In a small- to medium-sized business beginning to explore the development of an IT support staff, or even in a large organization undergoing significant transformation, there may be a tendency to begin the process of IT staffing with a top level individual–a CTO, IT director or IT manager. Once hired, that individual would be relied on to begin the process of building out an IT staff.

Problems facing organizations: initiating an IT staff build-out

For any organization, from a small firm looking to bring on its first dedicated IT staffer to a large organization, there are a number of hurdles that may be encountered. One of the most immediate is the shortage of available IT professionals. No matter what your needs, it may be difficult to find appropriately skilled applicants to meet your staffing requirements. This may mean that following the top-down development model may cause risky delays in your goal of protecting and securing the IT infrastructure needed to remain competitive. The job market in IT is especially competitive. This is just one reason we are suggesting that you consider setting aside the top-down build-out model and take a different approach.

Another reason that the top-down model may be problematic, especially for small- to medium-sized businesses, is that it may be a little too “perfect.” When resources for IT staffing are limited, creating the IT department that covers everything can be unrealistic. Creating this traditional model takes time and resources to make sure you have the IT support that possesses all the diverse skills needed to meet the many requirements of a sound IT infrastructure. As a result, this model may not truly meet the immediate/urgent needs of a developing or transforming organization. As ever, the perfect may be the enemy of the good.

So how does a firm looking to strengthen its IT infrastructure and protect itself from vulnerabilities–from cyber attack to single point of failure– protect itself? Lack of available applicants and limits make traditional build outs unrealistic. And will also take too long to address urgent needs.

In our next blog post we discuss a value based approach

MSPs can focus on issues you don’t have time for

Every business relies on technology to function. From simple things like email, VoIP, and the internet, all the way to predictive analytics for inventory and sales, digital technology is at the root of every business. Unfortunately, no matter how much small- to medium-sized businesses may rely on their IT infrastructure to operate, they often try to “get by” with their in-house IT staff to keep things running. In this blog, we will discuss the value a Managed Service Provider brings to an SMB: a value that cannot be replicated in-house.

First, it is important for a business owner to realize that an IT infrastructure is not a static entity. Nothing is “plug-and-play” in today’s business environment. There is no “build it and forget it.” Because everyone relies on technology that must be running 24/7, businesses need to be proactively monitoring the performance and availability of critical infrastructure, such as servers and networks. There are just so many things a business has to worry about. Cyber criminals are always coming up with new threats, so anti-virus software isn’t enough. Consequently, active endpoint monitoring needs to be happening around the clock.

So, why is an SMB limited in its ability to meet all of its technology needs in-house? One reason is management focus. Business owners need to focus on core competencies. They need to focus on running the business and producing revenue-driving goods or services in their area of expertise. Diverting focus to managing an IT team in-house may not be an ideal use of their time. It may also not be an ideal use of their skills. Additionally, resources are limited, and an SMB loses the advantages of economies of scale when it tries to do everything in-house. In a smaller operation, IT staff often need to focus on day-to-day functions, including putting out fires. This limits their time to think strategically and determine ways that technology can innovate and keep the business competitive in the longer run.

So what can an MSP offer that the in-house IT staff cannot?
A Managed Service Provider is staffed by IT practitioners whose sole focus is technology. Many focus only on specific industries. This means that your MSP organization is composed of individuals who have specialized experience and training in one specific area of technology such as cyber security, cloud computing or network infrastructure. MSPs also have the resources to invest in continuous training and professional development. That means keeping up with the latest developments in technology and emerging trends. If focused on one industry, they analyze competitive changes in that industry and how technology can provide strategic advantages for their clients. MSPs also can set aside time for attending conferences, webinars, and networking events to share knowledge and stay ahead in their field. They are also more likely to have the resources to provide their consultants with access to professional publications and newsletters.

Why is this so important? First, analyzing present problems and performing routine maintenance tasks isn’t necessarily “routine.” New threats and changes can create disruption in existing configurations. (Anyone who has downloaded a new software upgrade is aware of that!) Secondly, in-house tech staff, except for those in the largest organizations, are more task focused than strategic. This isn’t due to a lack of awareness of the value of planning and development. It is primarily a resource problem that is inherent to SMBs. Unfortunately, the result is that in-house staff may not be able to contribute at a strategic level, thus limiting the ability of the organization’s leadership to incorporate new technology into long term plans.

Backup and recovery

One thing that the best MSP can do is become a strategic partner. Your expertise is your industry, business, or profession. Trends and innovations in technology aren’t your focus. However, your business can benefit from some long-term strategic planning in terms of the technology you will deploy to remain competitive. New technology will offer new opportunities. An MSP who has experience in your industry can become a partner. After taking the time to learn your business, your goals, and the competitive field in which you operate, an MSP can take a seat at the table of your business planning. At the highest level, this is where a skilled MSP becomes a significant asset as your business grows and faces new market challenges.

Additionally, An MSP can help with other parts of your IT infrastructure to protect your data as well as facilitate more effective collaboration internally as well as with clients. Here are three examples.

Backup and recovery

Another area related to data security is the process of securing your data in the event of theft, a hardware or software issue, or even a natural disaster that cuts access to your data’s physical location. Backing up your data needs to involve a lot more than running nightly backup to an external drive. That may be ok for your home laptop, but it doesn’t cut it if you want to protect your business data. An MSP can support continual data backup to offsite locations. This means at any point there is a system failure or breach, all of your data remains secure at one or more distant locations. Backup also includes recovery. Having your data safely stored in the event of a disaster isn’t enough. Your business will need continuing access to that data. An MSP can develop recovery plans that work to ensure your operations see minimal disruption in the event of a failure. Also, clean backups are critical for avoiding the consequences of a ransomware attack. Poorly handled back procedures can leave your data vulnerable,

Cloud Services

The decision to use cloud services is closely related to data security and cybercrime. Locating all of your data and software applications physically in your own location may seem like the safest thing to do, but that may not be correct. If you utilize cloud storage, you can maintain access to that data from any location. If a natural disaster or other emergency limits access to your physical locations or disables it, your business and employees can access the data from anywhere. Also, the cloud offers economies of scale. To maintain sufficient capacity to meet peak times, maintain all of the necessary hardware and software, and monitor it 24/7 involves considerable in-house labor and capital expense. Migrating to the cloud means you share those fixed costs with others. An MSP can handle selecting and designing a cloud solution most appropriate to the needs of your specific industry and business.

Unified Communications

Unified communications is a service that pulls together the different channels your employees and clients use to collaborate, sell, communicate, etc. Unified communications systems have many moving parts. Encryption, data security, ease of use, cross platform support as well as other support services can create a communications system that works for everyone, no matter what channel they choose to be using.

Forego the standard IT staffing model?

From the outset, even the smallest start-up is reliant on an IT infrastructure. Digital technology cannot be avoided. For small-to medium-sized businesses, developing and bringing on staff to support that IT infrastructure is often a low priority compared to ramping up operations and meeting the revenues goals necessary to stay operational. Resources to address IT needs may not be available (for at least, perceived to be unavailable) Management is focussed on revenue growth and meeting operational and business requirements. Management may also be incentivized to direct available funds in these directions, rather than building out a robust and sufficiently risk averse IT infrastructure. Also, management may not have the background that provides sufficient experience to identify areas where IT staffing is necessary to maintain a stable and sustainable business.

In a small- to medium-sized business beginning to explore the development of an IT support staff, or even in a large organization undergoing significant transformation, there may be a tendency to begin the process of IT staffing with a top level individual–a CTO, IT director or IT manager. Once hired, that individual would be relied on to begin the process of building out an IT staff.

Problems facing organizations: initiating an IT staff build-out

For any organization, from a small firm looking to bring on its first dedicated IT staffer to a large organization, there are a number of hurdles that may be encountered. One of the most immediate is the shortage of available IT professionals. No matter what your needs, it may be difficult to find appropriately skilled applicants to meet your staffing requirements. This may mean that following the top-down development model may cause risky delays in your goal of protecting and securing the IT infrastructure needed to remain competitive. The job market in IT is especially competitive. This is just one reason we are suggesting that you consider setting aside the top-down build-out model and take a different approach.

Another reason that the top-down model may be problematic, especially for small- to medium-sized businesses, is that it may be a little too “perfect.” When resources for IT staffing are limited, creating the IT department that covers everything can be unrealistic. Creating this traditional model takes time and resources to make sure you have the IT support that possesses all the diverse skills needed to meet the many requirements of a sound IT infrastructure. As a result, this model may not truly meet the immediate/urgent needs of a developing or transforming organization. As ever, the perfect may be the enemy of the good.

So how does a firm looking to strengthen its IT infrastructure and protect itself from vulnerabilities–from cyber attack to single point of failure– protect itself? Lack of available applicants and limits make traditional build outs unrealistic. And will also take too long to address urgent needs.

In our next blog post we discuss a value based approach

MSPs can focus on issues you don’t have time for

Every business relies on technology to function. From simple things like email, VoIP, and the internet, all the way to predictive analytics for inventory and sales, digital technology is at the root of every business. Unfortunately, no matter how much small- to medium-sized businesses may rely on their IT infrastructure to operate, they often try to “get by” with their in-house IT staff to keep things running. In this blog, we will discuss the value a Managed Service Provider brings to an SMB: a value that cannot be replicated in-house.

First, it is important for a business owner to realize that an IT infrastructure is not a static entity. Nothing is “plug-and-play” in today’s business environment. There is no “build it and forget it.” Because everyone relies on technology that must be running 24/7, businesses need to be proactively monitoring the performance and availability of critical infrastructure, such as servers and networks. There are just so many things a business has to worry about. Cyber criminals are always coming up with new threats, so anti-virus software isn’t enough. Consequently, active endpoint monitoring needs to be happening around the clock.

So, why is an SMB limited in its ability to meet all of its technology needs in-house? One reason is management focus. Business owners need to focus on core competencies. They need to focus on running the business and producing revenue-driving goods or services in their area of expertise. Diverting focus to managing an IT team in-house may not be an ideal use of their time. It may also not be an ideal use of their skills. Additionally, resources are limited, and an SMB loses the advantages of economies of scale when it tries to do everything in-house. In a smaller operation, IT staff often need to focus on day-to-day functions, including putting out fires. This limits their time to think strategically and determine ways that technology can innovate and keep the business competitive in the longer run.

So what can an MSP offer that the in-house IT staff cannot?

A Managed Service Provider is staffed by IT practitioners whose sole focus is technology. Many focus only on specific industries. This means that your MSP organization is composed of individuals who have specialized experience and training in one specific area of technology such as cyber security, cloud computing or network infrastructure. MSPs also have the resources to invest in continuous training and professional development. That means keeping up with the latest developments in technology and emerging trends. If focused on one industry, they analyze competitive changes in that industry and how technology can provide strategic advantages for their clients. MSPs also can set aside time for attending conferences, webinars, and networking events to share knowledge and stay ahead in their field. They are also more likely to have the resources to provide their consultants with access to professional publications and newsletters.

Why is this so important? First, analyzing present problems and performing routine maintenance tasks isn’t necessarily “routine.” New threats and changes can create disruption in existing configurations. (Anyone who has downloaded a new software upgrade is aware of that!) Secondly, in-house tech staff, except for those in the largest organizations, are more task focused than strategic. This isn’t due to a lack of awareness of the value of planning and development. It is primarily a resource problem that is inherent to SMBs. Unfortunately, the result is that in-house staff may not be able to contribute at a strategic level, thus limiting the ability of the organization’s leadership to incorporate new technology into long term plans.

Backup and recovery

One thing that the best MSP can do is become a strategic partner. Your expertise is your industry, business, or profession. Trends and innovations in technology aren’t your focus. However, your business can benefit from some long-term strategic planning in terms of the technology you will deploy to remain competitive. New technology will offer new opportunities. An MSP who has experience in your industry can become a partner. After taking the time to learn your business, your goals, and the competitive field in which you operate, an MSP can take a seat at the table of your business planning. At the highest level, this is where a skilled MSP becomes a significant asset as your business grows and faces new market challenges.

Additionally, An MSP can help with other parts of your IT infrastructure to protect your data as well as facilitate more effective collaboration internally as well as with clients. Here are three examples.

Backup and recovery

Another area related to data security is the process of securing your data in the event of theft, a hardware or software issue, or even a natural disaster that cuts access to your data’s physical location. Backing up your data needs to involve a lot more than running nightly backup to an external drive. That may be ok for your home laptop, but it doesn’t cut it if you want to protect your business data. An MSP can support continual data backup to offsite locations. This means at any point there is a system failure or breach, all of your data remains secure at one or more distant locations. Backup also includes recovery. Having your data safely stored in the event of a disaster isn’t enough. Your business will need continuing access to that data. An MSP can develop recovery plans that work to ensure your operations see minimal disruption in the event of a failure. Also, clean backups are critical for avoiding the consequences of a ransomware attack. Poorly handled back procedures can leave your data vulnerable,

Cloud Services

The decision to use cloud services is closely related to data security and cybercrime. Locating all of your data and software applications physically in your own location may seem like the safest thing to do, but that may not be correct. If you utilize cloud storage, you can maintain access to that data from any location. If a natural disaster or other emergency limits access to your physical locations or disables it, your business and employees can access the data from anywhere. Also, the cloud offers economies of scale. To maintain sufficient capacity to meet peak times, maintain all of the necessary hardware and software, and monitor it 24/7 involves considerable in-house labor and capital expense. Migrating to the cloud means you share those fixed costs with others. An MSP can handle selecting and designing a cloud solution most appropriate to the needs of your specific industry and business.

Unified Communications

Unified communications is a service that pulls together the different channels your employees and clients use to collaborate, sell, communicate, etc. Unified communications systems have many moving parts. Encryption, data security, ease of use, cross platform support as well as other support services can create a communications system that works for everyone, no matter what channel they choose to be using.